News

New STEM publication, The Brilliant, launches

There is a new weekly publication for those interested in science, technology, engineering and maths (STEM).

Former CEO and co-founder of Cosmos Media, Kylie Ahern, is behind the project, which is titled The Brilliant.

The newsletter will be free, and once its audience grows, Ahern will start seeking paid advertising.

It launches with six staff, and aims to bridge the gap between experts and consumers.

“There’s definitely a hunger from within the STEM sector, and from the wider community to hear from the experts and be inspired by the progress and results in meeting the biggest challenges that we face as a society. The Brilliant plugs that knowledge gap,” Ahern said.

Ahern is also the founder and CEO of STEM Matters, which aims to transform how the sector engages with the public, industry, government and philanthropists. The publication will further this endeavour.

“Hundreds of billions of dollars are spent globally every year on research in STEM but only a small fraction translates into wider attention from the public, government, industry, philanthropy and media,” she explained.

“The Brilliant will examine the success of those researchers, entrepreneurs, leaders and communicators who have succeeded brilliantly in translating and engaging their research and innovations and look at whether their success can be replicated.

“We’ve created this newsletter and online publication because there is no single destination for people in the research and STEM sectors to learn from those people who are building engaged audiences around complex topics and ideas.”

It will be released every Thursday.

Ahern sold her equity in Cosmos Magazine in 2013. It is now owned by RiAus.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.