APN is to move its flagship title the New Zealand Herald to a compact format in September as part of an overhaul which will also see a website redesign.
The move is intended to improve the publication’s integration across digital and print formats and is the result of a period of consultation with readers and advertisers, which will continue until the launch of the new tabloid edition.
The title is currently celebrating its 150th year of circulation.
Martin Simmons, chief executive, APN New Zealand said in a press release: “This is an exciting time for the New Zealand Herald. We’ve been testing the concept with our readers and had excellent feedback that demonstrates a clear demand for a weekday compact.”
The digital offering is via the web, tablet and smartphone. The weekend edition is to remain in broadsheet format.
The news comes after Fairfax announced The Sydney Morning Herald and The Age would be moving to tabloid format in nine months’ time – amid industry speculation the real date would be much sooner, if indeed the print edition is to continue at all.