News Corp launches new free print publication in Adelaide

News Corp Australia has announced the launch of a new free weekly newspaper that will service Adelaide, with the first edition set for release tomorrow.

The lifestyle publication, titled The City, will be edited by Kara Jung and have a circulation of 25,000 and the 48-page paper replaces City Messenger, an online and print publication that was delivered free to residents.

Jung told Mumbrella the decision to launch a print publication amidst a challenging industry environment was taken because it was a worthy investment, adding: “News is investing in print because it’s still a valuable channel for our readers and our advertisers. Our readers can grab a copy to read on the train, carry with them to work to browse during a lunch break.