News, sport and real estate top digital browsing in July, finds Nielsen

September 28, 2021 7:00

New data from Nielsen shows that Google continues to be the number one digital platform for consumption of digital media in Australia, with nearly 20 million Australians aged 18+ accessing Google-owned channels online in a month.

According to the Nielsen Digital Landscape Report – July 2021, Google’s unique audience for the month of July was 18.39 million. Followed by Facebook with 17.67 million and News Corp close behind on 17.23 million.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.