New Etihad 360 VR film ‘Flying Reimagined’ offers viewer interaction

HANNAH CRAFT

May 30, 2016 1:23

Etihad Airways has released a 360-degree virtual reality film as part of their international ‘Flying Reimagined’ campaign.

The five minute film, starring Nicole Kidman, was produced in collaboration with Barbarian Group and MediaMonks. It was shot in Abu Dhabi over six months in a customised A380 aircraft, using Red Dragon cameras and requiring the installation of hundreds of lights.

https://www.youtube.com/watch?v=4WYI01G9gAQ

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Topics