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Nine appoints new Sydney sales director

Channel Nine has looked to online sales expertise for the appointment of new Sydney sales director Michael Stephenson.  

For the last two years Stephenson has managed the national sales teams for Nine’s online joint venture with Microsoft Ninemsn.  Prior to that, he worked at Ten and Seven in sales management positions.

Peter Wiltshire, Nine’s director of sales and marketing said, “Michael has shown an enormous dedication to media over the last 13 years, having spent time working in four of the five metropolitan markets in television sales.   His most recent tenure at Ninemsn has seen him successfully embrace and drive digital ad sales revenue. His online and offline experience is invaluable as he takes on our largest client and team responsibilities in this rapidly emerging world of advertising channels.”

Kerry McCabe, commercial director at Ninemsn said, “Michael is a talented and well-respected leader and we are genuinely excited to see him return to his passion of television. I am sure he will continue to lead successful integration efforts across Nine, Ninemsn and ACP.” 

Stephenson will commence his new role in September. Ninemsn is beginning a recruitment hunt for a replacement.

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