F.Y.I.

Nine appoints Stefan Giuffre as direct sales lead in Perth

Nine has promoted Stefan Giuffre to the role of direct sales lead in Perth.

The announcement:

Nine has announced the promotion of Stefan Giuffre to be its sales lead for direct clients across the Perth market.

Giuffre, who has more than 10 years’ experience in television, print and digital, will take the role of Direct Sales Manager and manage Nine Perth’s diverse portfolio of direct clients.

“Stefan’s promotion is great news for Nine Perth,” said Estelle Cooper, Nine Perth Group Business Director. “Stefan has been a great contributor to the sales team in Perth, building strong relationships with local agencies, and now has the opportunity to drive key relationships with local brands across Perth in the direct space.”

Giuffre has been with Nine Perth for the past two and half years. Prior to that he held roles at MCN, Ten, and The West Australian.

Giuffre said: “I’m extremely excited and humbled to be promoted to the role of Direct Sales Manager. It’s a very exciting time at Nine and I’m looking forward to providing our clients with unique, local business solutions across all our platforms and assets.”

The past 12 months have seen some major changes for Nine in Perth, with the appointment in late 2017 of both Clive Bingwa as Managing Director and Director of Sales for Nine Perth, and Estelle Cooper as Group Business Director for Perth.

Since these appointments there has been solid growth in the Perth television audience share across the network’s key channels Nine, 9Go! and 9Gem.

Last month Nine Perth also announced a major coup, with the City of Perth making Nine the broadcast partner for the 2019 Australia Day Skyworksfor the first time in 22 years.

Source: Nine

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