Nine to shake up AFL Footy Show plans in 2019

Nine’s AFL Footy Show host, Eddie McGuire, has revealed a number of changes to the network’s AFL offering for 2019.

McGuire, who announced the news on his radio show, Triple M Hot Breakfast, first hosted the program when it launched in 1994.

McGuire announced he would no longer host the weekly AFL Footy Show

He later took an 11 year hiatus from the program, before announcing his return in July last year.

Today, McGuire said he will no longer host a weekly program, instead running a number of ‘specials’ alongside Sam Newman next year.

“We are going to just change it up a bit next year,” McGuire told The Today Show.

“The Nine Network, of course, will be bringing the World Cup of Cricket from London, and then the Ashes series, England versus Australia, and also next year the AFL has scheduled 10 games on Thursday night.

“We had to work out where the Footy Show sat. Once upon a time it was the only show. These days you’ve got Fox Footy channels, shows on other channels.”

McGuire said there will be another program on a Wednesday or Thursday.

“That’ll be a completely new show: new hosts, new people,” McGuire said.

“Sam may be going in between both of them, but I won’t be hosting that show, I’ll be hosting the specials. Sam, of course, will be involved in the extended Sunday Footy Show, on the Sunday morning.

“A bigger footy show, a bigger suite of shows to give to the people who love their AFL Football and it’s an exciting way going forward.”

According to OzTAM’s overnight figures, Nine’s AFL Footy Show has declined in recent years. Last year, the show’s average audience was 293,000 across Melbourne, Adelaide and Perth, but that number fell to 231,000 – a decline of 21% year on year. The 16-39 demographic fell by 29% – from 82,000 viewers across Melbourne, Adelaide and Perth, to 58,000.

Meanwhile, Seven’s The Front Bar – hosted by Mick Molloy, Sam Pang and Andy Maher – grew its audience from 222,000 in the three metro cities, to 312,000 this year. Seven’s The Front Bar has grown its female audience in the last year – up 46% – but overall its audience grew by 41% compared to 2017.


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