Nine wins night despite Big Brother audience crashing to 645,000

Nine’s Big Brother saw its audience dramatically fall off in a later timeslot of 9:15pm on Sunday night, with only 645,000 tuning in giving it its lowest ratings of the series so far, overnight OzTam metro TV ratings show.

The show had slowly seen its audience fall away following the Monday launch when 1.06m tuned in, and having been the second most popular show across all demographics during the week, fell out of the top four shows across all age groups last night.

The show was beaten by Seven’s The Last Days of Michael Hutchence and ABC’s final of Anzac Girls which grabbed audiences of 690,000 and 817,000 airing at 9.15pm and 8.30pm respectively. Last week’s episode of Anzac Girls was watched by an extra 201,000 viewers, taking its total audience to 985,000.

Nine did win the night with a share of 25.3 per cent with The Block Glasshouse once again dominating, drawing a metro audience of 1.695m and Nine News also performing well with an audience of 1.368m. 60 Minutes trumped rival Sunday Night with a metro audience of 1.107m, down slightly on last week’s audience of 1.2m at 8pm.

Nine had the demographics all tied up, with The Block Glasshouse the most popular across them all, with 60 Minutes the second most watched show across people aged 16-39 and 18-49, while Nine News was the second most watched across people aged 25-54.

Sunday Night delivered an audience of 1.059m, down slightly from last week when it attracted 1.21m for an interview with Seven chairman Kerry Stokes about how he bought the Rothschild Prayerbook, helping the channel to an audience share of 23 per cent. The X Factor live performance show was the channel’s most popular entertainment program, watched by 1.202m. Seven News also delivered, with an audience of 1.310m.

Meanwhile, Ten struggled, posting a 8.7 per cent audience share as its offerings of Bondi Vet, Modern Family and movie Prometheus did not attract large audiences. The double-billing repeats of Modern Family were watched by 359,000 and 517,000 while Bondi Vet only drew an audience of 383,000. Prometheus was watched by 361,000.

It followed on from the channel posting an audience share of 6 per cent on Saturday, with the live Rugby Union Championship game between the Wallabies and Argentina watched by just 137,000 at 8pm. The same game on subscription channel Fox Sports 2 was watched by 120,000.

Over on the ABC, which had an audience share of 13.1 per cent, Doctor Who drew an audience of 661,000, 20,000 down on last week’s outing.

Top 15 shows:

  1. The Block Glasshouse Nine 1.695m
  2. Nine News Sunday Nine 1.368m
  3. Seven News Seven 1.310m
  4. The X Factor Live Performance Seven 1.202m
  5. 60 Minutes Nine 1.107m
  6. Sunday Night Seven 1.059m
  7. ABC News ABC1 866,000
  8. ANZAC Girls ABC1 817,000
  9. Rugby League Final Series EF2 Nine 738,000
  10. ABC News Update ABC1 718,000
  11. The Last Days of Michael Hutchence Seven 690,000
  12. Doctor Who ABC1 661,000
  13. Modern Family Ep 2 RPT Ten 517,000
  14. The Bletchley Cirl ABC1 472,000
  15. Compass ABC1 460,000

Sunday night’s share:

  • Nine 25.3%
  • Seven 23%
  • ABC1 13.1%
  • TEN 8.7%
  • SBS ONE 5.6%
  • 7TWO 4.3%
  • GO! 4.3%
  • 7mate 3.3%
  • ELEVEN 2.6%
  • ABC2 2.5%
  • ONE 2.5%
  • Gem 2.4%
  • ABC News 24 1.1%
  • ABC3 0.7%
  • SBS 2 0.6%
  • NITV 0.1%

Data OzTAM Pty Limited 2013. The Data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM.


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