Adventurous goldfish promotes new Telstra pre-paid freedom offer

Telstra is promoting its ‘Pre-Paid Freedom’ offer with a new campaign featuring a goldfish making a bid for freedom after being terrorised by his boy owner.

The spot, created by DDB Sydney, is a part of the rebranding of the telco’s pre-paid range, and aims to reward its pre-paid customers with free calls, free texts and bonus data.

https://www.youtube.com/watch?v=JoVXxtZuMRM

Complementing the two TV ads are digital banners, mobile ads and video placement on third party sites such as YouTube and Facebook and Point of Sale.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.