Nine wins ratings week as Married At First Sight concludes

Nine won the first week of the Easter non-ratings period thanks to the conclusion of Married At First Sight (MAFS) and the ongoing strength of news and current affairs throughout the COVID-19 (coronavirus) crisis.

Nine’s share for the week was 19.1%. Its highest share for the week was last Sunday, when it commanded a 31.5% share as MAFS concluded to 1.478m metro viewers.

Nine’s lowest share was Saturday, when it had 14.9%. The primary channel won Sunday night, as well as Monday, Wednesday and Thursday.

Seven, which placed second for the week on 17.5%, won Tuesday and Friday. Its best night in terms of share was Tuesday, with 19.3%. Its lowest share for the week was Saturday, when it had 15.9%, placing behind the ABC.

The national broadcaster placed third for the week with a weekly share of 14.1%. Its strongest night was Monday with 17.7%. It did also manage to win Saturday with 17.1%.

Ten had a slow start to the week, with just a 6.8% share on Sunday. Its strongest night was Thursday night with 14.8%, but it slipped to 6.3% on Saturday. Its weekly share was 9.4%, managing only to beat SBS’ 5.5%.

The strongest performing multi-channel for the week was Ten’s Bold, which had 4.0%. With the addition of multi-channels, Nine Network still won with 28.7% for the week, ahead of Seven’s 26.0%, ABC’s 19.9%, Ten’s 15.9% and SBS’ 9.5%.

Despite the conclusion of MAFS being significantly down on last year, and House Rules: High Stakes not achieving the large audiences of seasons past, all the networks’ news programs have benefited from the COVID-19 crisis and lockdown.

Programs such as Seven News, Nine News, The Project, 60 Minutes, Today and Sunrise have all experienced audience surges compared to the Easter break last year.

The below graphs were supplied by Nine using OzTAM data which excludes ABC and SBS, so the figures may differ from those in the story above.


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