Nine’s primary channel share slips but Gem boosted by Australia’s Cricket World Cup clash


Channel Nine saw its audience share plummet last night to 14.8 per cent as The Block: Triple Threat and US drama Forever continued to struggle, although its multichannel Gem was boosted by the decision to air Australia’s Cricket World Cup clash with Afghanistan on it.

The unfriendly primetime timezone of the match in Perth saw the game, only the third screened by Nine at the tournament, moved to the secondary channel which claimed a share of 10.9 per cent as session one from 5pm AEDST was watched by 357,000 with 300,000 viewers tuning in for session two from 9.30pm. On Fox Sports the match was watched by 226,000 and 111,000 viewers.

However the primary channel suffered with US crime series Forever seeing its audience slip to 460,000 metro viewers from 613,000 last week at 9pm, as its competitor Winter on Seven lifted to 804,000 after posting its lowest audience to date of 731,000 last week according to OzTam overnight metro ratings.

In time-shifted viewing, Winter was watched by an extra 215,000 viewers, taking last week’s audience to 946,000 while Forever grabbed an extra 146,000 taking its total audience to 744,000.My Kitchen Rules won the night with a metro audience of 1.513m, while The Block: Triple Threat grabbed an audience of 609,000, down from last week’s audience of 753,000. MKR was also the most watched show across all the demographics.

Ten’s I’m a Celebrity Get Me Out of Here was watched by 535,000 across Ten and One in the 7.30pm battle, but was again out-rated by the ABC’s 7.30 which pulled a metro audience of 561,000. Shaun Micallef’s Mad as Hell, at 8pm, had an audience of 606,000.

Also on Ten, local drama series Wonderland saw its audience drop from 429,000 to 373,000.

In news, Seven News won the night with a metro audience of 889,000 at 6pm, before dropping to 856,000 at 6.30pm. Nine News at 6pm was watched by 867,000, dropping to 860,000 at 6.30pm.

On pay TV, Gogglebox Australia on the LifeStyle Channel was watched by 116,000, a modest increase on last week’s audience of 107,000.

Seven easily won the night with a share of 25.1 per cent. Nine did manage to beat Ten and the ABC, with the ABC claiming a share of 11 per cent and Ten managing a share of 10.5 per cent.

Top 15 Shows:

1 MY KITCHEN RULES-WED Network 7 1,513,000
2 SEVEN NEWS Network 7 889,000
3 NINE NEWS Network 9 867,000
4 NINE NEWS 6:30 Network 9 860,000
5 SEVEN NEWS / TODAY TONIGHT Network 7 856,000
6 WINTER Network 7 804,000
7 HOME AND AWAY Network 7 803,000
8 ABC NEWS-EV Network ABC 763,000
9 A CURRENT AFFAIR Network 9 714,000
10 THE BLOCK TRIPLE THREAT -WED Network 9 609,000
12 7.30-EV Network ABC 561,000
13 FAMILY FEUD Network TEN 552,000
14 QI-EV Network ABC 543,000

Audience Share:

Network 7 25.1%
Network 9 14.8%
Network ABC 11.0%
Network TEN 10.5%
Network Gem 10.9%
Network GO! 5.2%
Network SBS ONE 4.6%
Network 7mate 4.1%
Network 7TWO 3.9%
Network ELEVEN 2.7%
Network ABC2 2.5%
Network ONE 1.6%
Network ABC News 24 1.2%
Network SBS 2 1.0%
Network ABC3 0.9%
Network NITV 0.0%

Total Audience Share:

Network 7 TTL 33.1%
Network 9 TTL 30.9%
Network ABC TTL 15.6%
Network TEN TTL 14.8%
Network SBS TTL 5.6% 5.9%

Data © OzTAM Pty Limited 2013. The Data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM.


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