‘Not just another media agency’: Direct Response Media announces rebrand

After 10 years, Direct Response Media is rebranding to UNDIVIDED, ‘born from the desire to unify marketing in an increasingly fragmented world,’ Mumbrella can exclusively reveal.

“We’re not interested in simply buying media,” CEO Jonathan Rolley said.

“We’re here to forge genuine connections between brands and consumers. To do that, we need to move beyond fragmented strategies and embrace a truly unified approach.