NRL stars talk about their favourite shows as Stan introduces new tagline ‘I’m with Stan’
Stan has kicked off its latest marketing push which features a variety of people speaking to camera about the different programs on Stan, with the tagline ‘I’m with Stan’.
One spot features a group of NRL players past and present men talking about the various shows that they like, including Beau Ryan talking about binging on Breaking Bad.
A second spot features viewers talking about Transparent, a key program for Stan.
A third spot shows kids talking about their favourite spots.
https://www.youtube.com/watch?v=WhfzSu_vaAY
Stan launched at the start of 2015 with a marketing campaign featuring Rebel Wilson with a second campaign launching in August last year featuring a unicorn.
The streaming service is expected to break even in the 2018 financial year with the platform’s three month free trial offer seeing a 75% conversion into paying subscribers according to CEO Mike Sneesby.
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