NT News book outsells Sam Armytage

What a croc coverDr Mumbo has finally discovered what he wants for Christmas. Regular readers will know his long held admiration for the inventiveness and wit which goes into many truly great front pages at the Northern Territory News.

So he was delighted to discover the paper has collected all of the best splashes up into a book, pithily titles What a Croc!.

And in case you’re wondering whether there is an appetite for a collection of yesterday’s news with the literati, the answer is an astounding yes with the first 20,000 copies selling out in a week, putting it in the best seller charts, outselling even Sunrise presenter Samantha Armytage’s new book.

what a croc bestesellerOf course the ever modest paper downplayed its success, using the line “There have been a lot of NT News journalists’ mums buying a lot of books of late” in a report on the book.

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