Nuffnang announces new wins

Nuffnang Australia has announced it has won a series of competitive pitches and has appointed a celebrity blogger to its talent team Bloggerati.

The announcement: 

Tuesday 8 April 2014, Melbourne Nuffnang Australia has hit the ground running for 2014 celebrating its largest quarter in its history and announcing the appointment of The Home Journal to its talent team, Bloggerati.

Following the recent appointment of its new Managing Director Felicity Grey, Nuffnang quickly moved to win a series of competitive pitches and secure a new celebrity talent blogger for its top talent team, Bloggerati.

Nuffnang Managing Director Felicity Grey says Nuffnang this month embarks on its biggest blogging campaign in its history with 400 of its 7000 bloggers collaborating with a very well known international brand.

“The recently launched campaign is an opportunity to work with many of our community at once. It’s a chance to showcase Nuffnang’s strength as Australia’s largest blogging community and our ability to foster blogger growth and amplify blogger content,” Ms Grey said.

“We’re also very pleased to welcome The Home Journal to our Bloggerati talent. Founded by Melbourne’s own expert renovator Danielle (Dani)Wales, best known for her appearance on The Block 2012 and The Block All Stars in 2013, The Home Journal is one of Australia’s hottest new lifestyle blogs.”

Dani and her publishing partner Georgina Corke launched The Home Journal only ten months ago to quickly forge a loyal following.

The Home Journal is a true example of a blog adapting to readers’ desires. The blog reads more like an online magazine covering everything from renovation, architecture, styling and homewares through to lifestyle, travel and even restaurants and finance,” said Ms Grey.

“Dani’s focus for the online magazine is on inspirational design and decoration that is accessible, local and reflective of the places that inspire her and her readers. It is important to her that we showcase the best interior design and architecture, new industry trends, furniture and outdoor living as well as offering guidance and advice on leading a healthy, happy lifestyle.

“Nuffnang’s Bloggerati talent pool is the most diversified in Australia offering brands and advertisers opportunity to work with Australia’s leading bloggers in parenting, lifestyle, fashion, craft, interiors and food.”

Source: Nuffnang press release


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