Nuffnang MD Felicity Grey departs after almost three years

Nuffnang Australia managing director Felicity Grey is departing the business after nearly three years and is set to be replaced by Chris Morfis.

Grey is planning to return to her own PR agency Theory Crew which she founded in April 2012.

Felicity Grey

Felicity Grey departs Nuffnang to return to Theory Crew

“It has been an amazing achievement leading Nuffnang Australia and I am excited about the future to return to Theory Crew and grow the business with some exciting new clients on board,” she said.

Cheo Ming Shen, CEO of Netccentric, the parent company of Nuffnang, said: “I’d like to thank Felicity Grey for her commitment, creativity and dedication to Nuffnang Australia over the past two-and-a-half years. Felicity has been instrumental in driving awareness in Australia of the power of digital influencers as an important part of the marketing mix. She has also played an important role educating clients, brands and the PR sector in areas of digital transparency, influencer marketing and social media.

“As the company accelerates its strategy execution, I am very excited to welcome Chris Morfis to lead our team in Australia and grow the portfolio we have built there. Chris is such a dynamic leader and shares the same vision to create compelling and highly quality social media campaigns. I have every confidence that he will address the challenges and opportunities in our industry,”

Most recently Morfis has been a property developer for Building Development and previously was the Australian director (operations & commercial)/general manager of Ink and was also the publishing director for Jetstar Australia.

Morfis starts next month.


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