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Ogilvy’s David Fox appointed as WPP AUNZ chief transformation officer

The CEO of Ogilvy Australia, David Fox, has been promoted to the newly created role of chief transformational officer of WPP AUNZ’s creative agencies.

Fox will be responsible for driving growth and collaboration across WPP AUNZ’s advertising agencies, which includes Ogilvy, Y&R Group, J. Walter Thompson, whiteGREY, The Brand Agency, Spinach, Assignment and IM Advertising, as well as continuing in his current role as the CEO of Ogilvy Australia.

Fox commences his new role affective immediately

“When it comes to advertising and integrated brand communications Australia is one of the most competitive, dynamic and creative markets in the world.

“In my new role I am excited to be working with the WPP AUNZ’s ad agency leads to continue to develop, improve and add capability to the collective businesses,” Fox said in a statement.

Fox was named as the CEO of Ogilvy Australia in 2014, joining the agency from his previous stint as head of global clients at Geometry Global.

Mike Connaghan, CEO of WPP AUNZ, added: “In order to drive and achieve our goal to deliver 100% of a client’s customer experience we need world class leaders at the helm of our business groups.

“What has become increasingly clear to me is that not having a member of the Exco much closer to, and focused on, our Advertising Agencies was a missed opportunity.

“We need our traditional Ad Agencies to continue to grow and transition their offer to remain strong communication partners to their clients.”

Fox will report directly to Connaghan.

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