Old El Paso names Australian Olympic ambassadors ahead of Paris 2024
As the official meal kit partner of the Australian Olympic Team at Paris 2024, Old El Paso has announced its ‘Home Team’ athlete ambassadors as part of its new ‘Make Some Noise’ campaign.
Matildas goalkeeper Mackenzie Arnold, Gold-Olympic winning freestyle BMX star Logan Martin, and Australian basketballer Patty Mills will represent the green and gold this year in the campaign.
“At the heart of every great meal is a great team, and Old El Paso is helping create authentic and meaningful connections to support athletes in the lead-up, during and post the Olympics,” said Bronwyn Cheng, head of world foods at Old El Paso.
“Nothing brings people and their communities together like sport or tucking into their favourite meals and we’re proud to be the meal kit partner of choice for Aussies wanting to champion the heroic efforts of Team Australia in Paris this year.
“We’re excited to cheer on the home team along with the millions of Australians watching throughout July and August, encouraging everyone to get together and share our Old El Paso mealtime moments and making some noise whilst supporting the pinnacle of sporting talent.”
The athletes said they’re excited to take part in the campaign and work with the brand.
Arnold said: “Nothing unites the squad like the hard graft of training for big matches as a team. We also share the love of gathering to enjoy delicious home cooked meals with everyone bringing their own flavour to the table.”
Mills added: “As I’m mentally getting in the zone for Paris, uniting over fun flavours at the dinner table with my
home team, combined with the ease of rustling up some Old El Paso speedy Mexican style food makes for the perfect pre-game mealtime choice.”
To support the campaign, Old El Paso has launched limited edition Australian Olympic Team themed packs across their key products, available in-store now.
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Lauren McNamara is a journalist at Mumbrella, covering the creative and PR beat. She joined in November 2022 as editorial assistant, after completing a Bachelor of Communications (Journalism) at UTS.
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topics
Australian Olympic Team
Bronwyn Cheng
Campaign
Logan Martin
Mackenzie Arnold
Make Some Noise
Old El Paso
Olympics
Paris 2024
Patty Mills
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