Dr Mumbo Old Spice – the story of your life September 4, 2012 10:32 3 It seems a bit obvious to get excited every time a new Old Spice ad comes out. It’s hard not to though, isn’t it? topics Advertising, Old Spice Share Tweet Share Comments: 3 Brendan Maclean 4 Sep 12 SMELF! Reply jean cave 4 Sep 12 What is the word for the zeitgeist of smell? Reply Steve 5 Sep 12 Still awesome. Reply Comments are closed. ADVERTISEMENT Most Discussed 60 Comments How to Ritson: A beginner’s guide to denial, dismissal & downplay 43 Comments Outsiders by name, outsiders in the ratings 23 Comments Calling bullshit on the internet 101 23 Comments Mark Latham, Rowan Dean and Ross Cameron land Sunday morning ‘Outsiders’ show on Sky News 22 Comments Cash for client access: a new low for media?