OMD Sydney promotes general manager Aimee Buchanan to managing director role



OMD Sydney has promoted general manager Aimee Buchanan to managing director to lead the Sydney office with Mark Jarrett.

Buchanan joined OMD in October 2011 as global business director before being promoted to the general manager role of the Sydney office in January 2013.

Peter Horgan, CEO OMD Australia said in a statement: “Aimee is an impact player who makes a material difference to the business and the broader industry. OMD Sydney is now the largest media agency in Australia by some margin. The executive leadership provided by Mark and Aimee allows us to sustain our focus on streamlining our processes and productivity while continuing to push the boundaries of product development.”

In a statement Buchanan said: “It is great to be able to continue to build our client relationships cementing OMD’s position as a leading agency within the industry. I look forward to progressing the work we have done around transforming our service offering and developing new product propositions to drive business results for our clients.”

The promotion, which is effective immediately, follows on from Carat poaching OMD’s head of trading Dan Sinfield as the new managing director for the Sydney office.


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