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OMG Australia maintains top spot in industry report

July 24, 2024 7:00

Omnicom Media Group (OMG) Australia has maintained the top spot in the latest COMvergence Media Agency Billings and Market Share Report for the fourth consecutive year.

Published earlier this month, the 2024 report includes a review of 22 holding group agencies and seven independents.

OMG has continued its stronghold of the number one position since the inception of the report in 2020, crediting capability, structure, client resourcing, and its high retention rate across large international and local clients for maintaining its market-leading position.

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Rosie Drew is the senior reporter at Mumbrella. She joined in May 2024.

Topics
ANZ CHEP El Jannah Hearts & Science OMD Omnicom Media Group Peter Horgan PHD Resolution Digital Singapore Airlines
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