Ooh! announces Mr Big contest winners
Ooh! Media has gone for the safer options in choosing the winners of its Mr Big competition, which invited media agency folk to submit pictures of themselves “doing something big” while holding an Ooh! banner.
There were no prizes for OMD’s Sarah Williams, who posed naked in front of the Sydney Opera House, or her WA colleague Janine Gustavino, who posed naked on the toilet, or Initiative’s Robyn Li, who was pictured apparently masturbating.
The winners, who get dinner in New York with Sex in the City star Chris ‘Mr Big’ Noth, are Jessica Booth at Ikon, Mindshare’s Ben Burrett, Initiative’s Rebecca Paige, Jason Clark and Roisin Phelan at Mitchells, Hayley Richardson at MEC and OMD’s Olivia Geen.
The finalists were shortlisted based on “the creativity and relevance of their entry, likes and comments on facebook and also correctly answering the riddle that ‘big ads make big brands’, according to a press release.
The winners:
seriously? the naked ppl at least did some work. the rest are just lame. mitchells vic one especially lazy (but congrats to all)
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Lame entries, every single one of them.
There’s playing it safe and then there’s this. In a ‘creative’ industry, this is pretty poor form oOH.
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Safe. Sarah deserves it. Sums up OOH.
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still cant believe the ‘lameness’ of some of the winners
wtf?
jess booth NSW = score big time – defiantly a winner
but Olivia + Roisin = major fail
agree with logic – naked people did put some work into it
Robyn Li’s couldnt have been more awesome
is their a bigger oooohhhh then that defined in robyns image???
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Finalists in each market were selected via that criteria. The winners were then selected by chance.
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Dear Logic,
Please supply your address so I can send you a postcard from NY.
#Winning – Jason Clark
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Dear Jason,
Is it true you haven’t decided who to take yet? Perhaps you can run your own competition that all those naked girls can enter?
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What a scam and outrage!
They made this competition sound so exciting and fun.
I’m sure the people who made an effort to actually fulfill the brief of doing something “big” wouldn’t of even bothered entering if they knew what kind of pictures would eventually win. SCAM I TELL YA!!!
There’s nothing big about sitting on a table or taking a photo with your friends. GO THE NAKED PEOPLE!!!!
Congrats to all the winners though.
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Everybody needs to just calm the f*ck down… Who cares, seriously? It was a good competition and then some rad cakes entries were in there.
Shut up!
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lame outcome after some entrants pushed boundaries…….they should have rewarded the raunchy ones as they are in keeping with the Mr Big/Sex and the City theme. why be conservative, it’s not like the prize is dinner with the pope.
some of those winners don’t even get close to meeting the brief of “something big”. and I bet Mr Big would much rather have dinner with Robyn or Sarah…..
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How is sitting on a table in front of a photo of new york, getting beer poured on your head or holding a sign in front of a ferris wheel doing something big?
What a anti climax. How much are the clients these people working on giving to ooh?
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SNOOZEVILLE. Obviously all these fit within the ‘lamer then lame’ criteria. Well done.
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