Open Colleges unveils new ‘Find your awesome’ platform with surprise party for graduate

Success stories of graduate mums form the centrepiece of a new brand campaign from online education provider Open Colleges.

The Find Your Awesome platform, developed by creative agency YOLO and media agency Bohemia, along with in-house staff, is aimed at demystifying the experience of studying online.

A centrepiece of the campaign is mum Monique, who used her online study as a route into becoming a teachers’ aide at a school for children with disabilities.

An online video features her family throwing her a surprise party to celebrate her graduation.

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