Opr rebrands back to Ogilvy PR, aligns with global strategy

July 30, 2021 9:30

Opr has announced it will re-adopt its previous name, Ogilvy PR, in line with Ogilvy’s global strategy and the recent launch of the Ogilvy Network in Australia and New Zealand.

The Ogilvy Network brings together all of its capabilities, advertising, experience, PR, health, and growth and innovation, under one brand and operating structure which it says gives clients greater ability to leverage Ogilvy’s borderless services.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

Topics