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Ovolo Hotels appoints two PR agencies

Ovolo Hotels has appointed two PR agencies, Kate & Co and The Cru Media.

Kate & Co will be responsible for Ovolo Hotels’ key brand pillars which consist of fashion, art, music and travel while The Cru Media will handle the company’s food and beverage portfolio.

Sydney’s Ovolo Hotel

Stephen Howard, who was appointed as director of Marketing at Ovolo Hotel Group in February, said in a statement: “Ovolo’s new global communication strategy will complement our mission to build brand positioning and awareness, particularly in new key target markets such as South East Asia, New Zealand, United States and the United Kingdom.”

Kate Keane, managing director at Kate & Co, added: “The Ovolo Group has built its success on its unique approach – everything they do and offer is grounded in their values of being fabulous, unconventional and never boring; a perfect fit with our Kate & Co business ethos.”

Founder and director at The Cru Media, Jeanine Bribosia, said Ovolo Hotels is one of the most innovative hotel brands in the world.

“Food and drink are integral to any hotel guest experience, but Ovolo’s bars and restaurants have unique identities and stories which we cannot wait to share with a wider audience.

“We look forward to collaborating with Ovolo and Kate & Co in building strategies across this very exciting hotel group,” Bribosia added.

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