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P4 partners with Evoke Communications to bolster offering

Public relations agency P4 has partnered with Evoke Communications in a bid to offer clients a ‘one-stop shop’ solution for marketing and communications.

Evoke Communications is set to join P4 and operate under the one agency in Brisbane, Sydney and the Gold Coast.

The agency appointed former Evoke Communications directors Nina Ellingsen and Melody Nalatu as marketing communications directors.

P4 will continue to provide services to Evoke Communications’ current clients.

Adrian Basile, CEO at P4, said: “The days of taking a single-handed approach to communications are long gone – to survive today’s market, you need to be able to offer multi-faceted solutions to clients in order to keep up with the rapidly transforming media landscape.

“We have strengthened our offerings in communications and marketing strategy, publicity, digital, design, corporate communications and stakeholder relations all under one roof, effectively meaning our clients only require one consulting team to manage across all of these disciplines,” he said.

P4’s clients include Goodlife Health Clubs, Brisbane Festival and Spicers Retreats and the agency has also recently been appointed to Mates4Mates, Apollo Property Group and Base Architecture.

Ellingsen said: “Our clients are made up of forward-thinking business owners whose needs are constantly changing in order to remain on the front foot in their respective industries. Joining P4 Group allows us to provide end-to-end solutions seamlessly, helping them continue to succeed and grow.

“We’re excited to become part of P4 Group and, in particular, to see our clients benefit from the expertise that the company has built over the last 22 years,” she said.

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