PacMags launches The Iconic Men’s Magazine
The custom publishing arm of Pacific Magazines Pacific+ has launched a new bi-annual mens magazine.
The Iconic Men’s Magazine, which covers culture, fashion and retail, went on sale today with actor Joel Edgerton on the front cover. The launch follows the success of the The Iconic, which was targeted at women.
Georgina Brujic, MD of Pacific+ said the 68-page magazine would include Pacific Magazine’s Genie watermark to drive “off-the-page” shopping experiences.

Bi-annual?
I was excited for this, but every six months is too long. Monthly or at least quarterly please!
Oh goodie, a cover-priced magazine that builds on a retail brand! Wake me up when magazines come up with another idea,