Jeep ad hints at AFL drugs scandal, ‘It’s time for the good news stories to be written’

Trent Cotchin in Jeep adRichmond Football Club captain Trent Cotchin is the star of a new ad for club sponsor Jeep to welcome the start of the footy season.

In the ad, created by CumminsRoss and gloomily shot in Melbourne’s Docklands and Richmond at night, Cotchin says that now “it’s time for the good news stories to be written”, hinting at the drugs scandal that rocked Australian sport a few weeks ago.

Sam Tabart, Chrysler’s marketing chief said: “Trent is committed to his team, his fans, the Richmond Football Club and the greater good of the game.”

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