Palmer’s Gruen ad: imitation or flattery?
Gruen fans will recall that mining magnate and no Federal Parliamentarian Clive Palmer last year asked to borrow the pro-Clive ad created for him by creative ad agency 303Lowe.
At the time, Dr Mumbo reported how Gruen and the ABC had told him in no uncertain terms: no. But as a spokesman for Clive, at the time, was quoted as saying: “Clive doesn’t always take no for an answer”.
Dr Mumbo can now confirm that he certainly doesn’t with the Palmer United Party releasing this new ad in Queensland which is eerily similar to the one he was told he can’t use.
The original pro-Clive ad, created by 303Lowe:
The new Palmer United party ad being run in Queensland:
As the Gruen folks noted on their Facebook wall this morning the two ads seem “flatteringly familiar…”
The music on the second one – Phillip Glass, I believe. From the Truman Show soundtrack.
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So Gruen should do a pro-MRRT ad and Palmer will copy that as well ?
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Gruen version was a much better cut