Peer Group merges creative director and broadcast production roles
Peer Group Media has appointed XYZ Networks’ Megan Brown to the newly merged role of creative director and head of broadcast production.
She replaces James Hodgson who was previously in the role of creative director and Alistair Ferrier, previously head of broadcast production.
Peer Group Media was behind the recent social media-led campaign for Motorola, which saw it create a fictional character who fooled people into believing that he was on a crusade to make friends.
The agency was also involved in the launch of Lion Nathan’s latest TV campaign for Toohey Extra Dry. It was part of a five month marketing campaign which saw it select unknown Sydney music act, Danimals, to create the soundtrack for its new ads.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large. He returned to Mumbrella as Publisher in January 2025
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