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Peters Drumstick assigns SDWM to creative roster

Independent creative agency SDWM has won a place on Peters Drumstick’s creative roster.

The Melbourne-based agency will work with the ice-cream brand on its creative output after winning the account in a competitive pitch process.

SDWM has won a place on Peters Drumstick’s creative roster

The win for SDWM comes eight months after Peters Ice Cream appointed Spark Foundry to its $10m media account.

Andrea Hamori, head of marketing at Peters Drumstick, said in a statement: “It’s an exciting time for Drumstick, as we celebrate over 55 years of heritage while setting our sights on the next 55 years.

“In SDWM we’ve found a like minded and relentlessly driven partner to help us tackle this challenge. They share our values and think big while moving fast and we can’t wait to unleash the potential of it.”

Elle Bullen, founder at SDWM, added: “We’re thrilled to have the opportunity to help write . the next chapter in this iconic brand’s story. Drumstick is ingrained in Australian culture, and alongside the brand team we plan to cement it there.”

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