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PHD promotes Mitchell Long to head of strategy

Media agency PHD has promoted Mitchell Long to head of strategy.

Long first joined PHD as an intern seven years ago and has since held positions as an account coordinator, account executive, investment planning manager, communications planning manager and most recently, strategy director.

Long has been promoted to head of strategy

Long is replacing Anna Cherry who departed PHD as its head of strategy in December.

Cherry is now the head of strategy at Blue 449.

Stewart Gurney, chief strategy officer at PHD, said in a statement: “We are extremely proud to able to promote Mitch to head of strategy for Sydney. His strategic capabilities are paralleled only by his razor-sharp wit and talent for conveying meaning through GIFs.

“Mitch is one of the most talented strategists in Australia, his unique ability to add empathy and human insight to business problems and solutions is truly remarkable and has been instrumental to PHD’s growth. I am excited to see how Mitch will grow our strategic product in Sydney and cement our position as one of the most strategically led agencies in the market.”

Long added: “Since my first day as an intern, PHD has remained a place where I’ve been both inspired and encouraged by smart people, doing smart things… there’s a lot of lovely people there
too. I’m really grateful to have had the opportunity to grow with the business over the past seven years, and look forward to continue elevating our strategic product for our clients.”

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