Pinterest insights point to an EOFY opportunity for brands

June 23, 2022 7:46

As end-of-financial year (EOFY) approaches, Pinterest insights show that brands can engage with their audiences on the platform across a range of consumer interests such as financial advice, products and promotions.

The significant increase in EOFY searches on Pinterest is good news for brands looking to engage shoppers as they prepare to spend-up big on July 1.

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Seja Al Zaidi

Seja Al Zaidi was Mumbrella’s finance reporter, spearheading the publication’s coverage on the financials of advertising, marketing and media sectors.

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