Pitch Watch: iiNet moves media; 21st Century Fox pitch shortlist; Will Optus drag into new year?; Ikea pitches public relations

November 20, 2015 11:04

Mumbrella casts an eye over the major media, creative and public relations pitches at play in market.

In this week’s wrap up the latest on: iiNet (account move), 21st Century Fox (short list), Optus (update on media pitch), Ikea (new PR pitch).

iiNet moves $30m media account inhouse

It’s only eight months since OMD WA fought and retained the media account for the $20n iiNet however, Mumbrella can reveal that its new parent company TPG has now taken the buying inhouse.

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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1 COMMENTS

Andy 20 Nov 15

What a kick in the guts for OMD WA. These things happen, but it would be especially annoying given the time and money that would have gone into pitching.

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