Grant Denyer urges kids to fundraise with seeds not chocolate in new Yates campaign
Ten personality Grant Denyer is fronting a new campaign for Yates Gardening, where he urges schools and clubs to abandon the traditional chocolate fundraiser in favour of using seeds for flowers, herbs and vegetables.
https://www.youtube.com/watch?v=4LQLXi2CVG8&feature=share
The new ‘Raise a Patch’ campaign sees ‘Plant’ Denyer team up with puppet Cedric the Gnome.
“Whenever schools and clubs have to fundraise money for projects… they rely on students selling bags of chocolate and sweets,” said Denyer. “In this day and age where too much sugar consumption is unhealthy kids shouldn’t sell lollies.”
Denyer is then questioned by Cedric about what alternative fundraising he can suggest with the gnome claiming that many gnomes and fairies are homeless.
“When was the last time you saw fairies at the bottom of your garden? asks Cedric. “Never, is the answer. It’s a national emergency”.
Cedric then suggest they “join forces” telling Denyer: “Instead of selling sugary sweets we get human children to sell seeds.”
The garden gnome goes on to explain that Yates offers schools “double the profit” they would fundraising chocolate.
The campaign has a hashtag #raiseapatch and urges schools to go to fundraising.yates.com.au.
https://www.youtube.com/watch?v=9Na8AwmmNmQ
