P&O Cruises makes the most of the Sydney rain
Holiday company P&O Cruises has made the most of Sydney’s unseasonably wet summer weather with a tactical ad.
With Sydney’s summer missing in action, we thought we’d tempt Sydneysiders on a cruise where Mother Nature is smiling more favourably,” P&O Cruises marketing manager, Brooke Formica, said.
The ad was by BMF and ran in The Daily Telegraph in Sydney and in mX.
yeah, gotta love cruising at sea in stormy weather. sold
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