Porter Novelli announced as comms agency of record for Sydney Children’s Hospitals Foundation

Porter Novelli Australia has been announced as the communications agency of record for the Sydney Children’s Hospitals Foundation (SCHF).

Based in Sydney and Melbourne, the PR firm will work alongside the in-house team of SCHF on media relations and thought leadership.

The goal of this partnership aims to to increase the foundation’s visibility, while driving awareness of the foundation’s impact on children and families and enhanced encouragement of donations to the foundation.

“The Sydney Children’s Hospitals Foundation is one of the largest and most trusted kids’ health charities in the country,” Porter Novelli general manager, Victoria Fruean, said.

“We’re thrilled to support SCHF and work with the talented team to raise awareness of the foundation’s incredible impact on families and children.”

Coreena Hawkins, head of corporate communications, added: “Our mission at SCHF is to improve the lives of children, and sharing our stories is key to making that happen.

“Partnering with Porter Novelli means we’ll reach more people with the stories that matter and build support for the vital work we do at the front line of children’s healthcare.”

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topics Coreena Hawkins Porter Novelli Australia Sydney Children’s Hospitals Foundation Victoria Fruean

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