Porter Novelli hires new Sydney lead, senior consultant for Melbourne team
Porter Novelli Australia has announced Victoria Fruean as its new Sydney lead, as well as the addition of senior consultant Pippa Chester to its Melbourne team.
Fruean has more than 15 years of experience working with brands across numerous industries, including retail, property, business, telco, FMCG, manufacturing, health and consumer technology.
As client partner – Sydney lead, at Porter Novelli Australia, she is tasked with strengthening the capabilities of the Sydney team, driving impactful and innovative work, and growing the firm’s client portfolio in NSW.
“I have always respected Porter Novelli for its stable, respected leadership, its meaningful and impactful work, and industry-leading purpose premium research,” Fruean said.
“The leadership team’s dedication to ensuring that Porter Novelli is a fantastic place to work has been evident since I started.”
Porter Novelli Australia CEO Rhys Ryan said: “The role of the Sydney lead for our business is obviously critical to our growth, so we were rapt to meet Victoria.
“She has brought a calm and caring approach to leadership and consulting that aligns with our culture and has immediately benefited our clients,” Ryan said. “Our purpose statement refers to making it count, for our clients and for our people.
“Victoria certainly makes every moment count and will do the same for our people. I am looking forward to seeing her continue her career growth with us over the coming years.”
Senior consultant Pippa Chester will also be joining the communications agency, moving from London with eight years’ experience “working for some of the UK’s biggest names in the food, agriculture, and community sectors”.
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