Publicis Groupe maintains growth in H1 2023; ups full-year earning guidance

French advertising giant Publicis Groupe has recorded revenue growth in 2023, posting a 7.1% organic growth for both the second quarter and the first half of the year.

In its latest financial results, the group saw €3.23 billion (A$5.3 billion) in net revenue in the second quarter and €6.31 billion (A$10.36 billion) in the year’s first half.

The operating margin for H1 was €1.09 billion (A$1.79 billion) with a 17.3% rate. Both figures remained steady year-on-year.

The group has upgraded its outlook for the financial year with the organic growth rate now expected to be around 5%, operating margin rate close to 18%, and free cash flow of at least €1.6 billion.

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When divided by regions, Asia Pacific’s net revenue has remained steady, posting €550 million ($A903 million) this year and last. Australia and New Zealand’s net revenue was up by 2.4% on an organic basis.

By sector, automotive and financial were the ones drawing in the most dollars, both occupying 15% of total net revenue.

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Arthur Sadoun, chairman and CEO of Publicis Groupe said: “With our investments in Epsilon, powering Creative and Media through personalization at scale, Sapient and Marcel, we are uniquely positioned to lead the future of our industry.

“It will inevitably be shaped by data, tech and AI that are already at the heart of our business model both in how we work for our clients and in the way we operate.

“But Publicis is not only future-proof. It is also more resilient to business cycles, allowing us to upgrade our guidance on all KPIs for the year despite persistent macroeconomic uncertainty.”

Net debt was €226 million (A$371 million) on 30 June 2023, compared to €634 million (A$1.034 billion) net cash on 21 December 2022. The group attributed the difference to be caused by ” the seasonality of the activity”.

The company last traded at €72.9 (A$119.8) on 20 July, with a market capitalisation of €18.53 billion (A$30.45 billion).


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