Publicis Media to create bespoke unit to service Lenovo account

July 17, 2018 9:39

Computer manufacturer Lenovo has appointed Publicis Media to handle its global media strategy, planning and buying.

The media agency group will create a bespoke client unit – Lenovo One Media – to service the account, which will be housed within performance marketing agency Performics and media agency brand Spark Foundry.

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Vivienne Kelly

Vivienne Kelly was previously the editor of Mumbrella from 2016 to August 2020.

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1 COMMENTS

Hi 17 Jul 18

Isn’t that just what normally happens. Clients get a bespoke team to mange their account.

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Publicis Media to create bespoke unit to service Lenovo account

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