Publicis Mojo shows Maggi meals are ‘Just for 2’
A new campaign for Nestle’s Maggi cooking sauces developed by Publicis Mojo targets couples in a market geared towards families.
The two-portion cooking sauce packets labelled ‘Just for 2’ meal solutions aim to appeal to busy couples seeking simple cooking ideas.
The ad features a smug couple enjoying date night while a flatmate goes hungry despite it being his birthday.
Yeah, packet sauces do not = cooking or fresh. Not tricking anyone here, Maggi!