Publicis Mojo drafts Goodby Silverstein creative to Melbourne office

Franklin TiptonPublicis Mojo has appointed Goodby Silverstein & Partners creative Franklin Tipton to the top creative role in its Melbourne office effectively early next year.

Tipton has also previously worked at Crispin Porter + Bogusky in Miami and Mother London.

In his current role at the San Francisco-based agency he is the executive creative director on the Sprint and Zynga accounts.  

His primary client, telco giant Sprint, has been said to be the largest integrated advertising account in the US, with annual media billings of between US$900m and $1.3bn.

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