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PwC predicts huge swells in podcasting and subscription video spend over next five years

June 12, 2018 10:17

Podcasting, subscription video on demand (SVOD) and interactive gaming will be the fastest-growing sectors in terms media spend in the next five years, a new PwC report suggests.

According to the latest PwC Australian Entertainment and Media Outlook, one of the biggest growth areas over the next five years will be podcasting, with an anticipated 85.9% revenue increase.

Podcasting spend is expected to increase by more than 85%

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Zoe Samios worked at Mumbrella between 2016 and 2019, finishing up as senior media reporter in March 2019.

Topics
Megan Brownlow PwC Australia PwC Outlook
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