F.Y.I.

Qantas SOYA announce new year-round format

The Qantas Spirit of Youth Awards for artists, designers and creatives has released a new format to become a year-round initiative.

The announcement:

The Qantas Spirit of Youth Awards (SOYA), the leading award for Australia’s best emerging artists, designers, and creatives, has today unveiled an exciting new format which will see SOYA become a year round initiative.

Talented Australians aged 30 and under across eleven creative fields – fashion, interactive content and gaming, written word, visual design and communications, film and video, photography, visual arts, craft and object design, music, architecture and interior design and animation – are invited to submit their work for a chance to receive financial support in the form of $5000 in cash, as well as a rare 12-month mentorship opportunity with leading luminaries from the international creative community. This year, winners will also be sent on the trip-of-a-lifetime to premiere industry only events at the forefront of their fields.

For 2011/2012, SOYA announces a stellar line-up of inspirational mentors; Marc Newson (Design), Nicky and Simone Zimmermann (Fashion), Robert Luketic (Film and Video), Polly Borland (Photography), Lee Groves (Music), Elizabeth Ann Macgregor (Visual Arts), Vince Frost (Visual Design and Communications), Ashley Ringrose and Brad Eldridge (Interactive Content and Gaming), Markus Zusak (Written Word), Brian Zulaikha (Architecture and Interior Design) and Marco Marenghi (Animation). As success stories in their respective fields, these industry leaders know that getting a break and having the right doors opened can help launch a creative career.

Celebrating its eighth year, SOYA has been instrumental in unearthing and nurturing young artists, designer, and creatives, helping them expand their horizons, build up their business and learn the ropes from some of the greatest creative minds in the world. This year, SOYA
has also introduced four additional categories: Animation, Interactive Content & Gaming, Architecture & Interior Design and The Written Word.

Remarkable SOYA winners to date have included fashion labels Dion Lee, Antipod!um, Friedrich Gray, Romance Was Born, musicians Wolf & Cub, My Disco, Oh Mercy and Fergus Brown, designers Motherbird, artists Rebecca Baumann, Danielle Freakley and Grant Stevens, photographers Penny Lane, James Brickwood and Nirrimi Hakanson, among many others.

SOYA is open for submissions from November 8, with one new creative category closing every month. All submissions can be made through the new SOYA365 hub at www.soya.com.au.

Creative Categories
In 2012, closing dates and categories are as follows:
Fashion Friday, 9 December 2011
Interactive Content & Gaming Friday, 13 January 2012
Written Word Friday, 3 February 2012
Visual Design & Communications Friday, 2 March 2012
Film & Video Friday, 30 March 2012
Photography Friday, 4 May 2012
Animation Friday, 1 June 2012
Craft and Object Design Friday, 6 July 2012
Music Friday, 3 August 2012
Architecture & Interior Design Friday, 7 September 2012
Visual Arts Friday, 5 October 2012
The program will close with a People‟s Choice award, voted by the community from the top ten in each category throughout the year.
Creative Destinations
Winners will travel far and wide with Qantas taking them around the world to global creative hotspots. Full list of destinations are as follows:
Fashion London Fashion Week
Interactive Content & Gaming South by Southwest
Written Word PEN World Voices
Film & Video Edinburgh Film Festival
Visual Design & Communications Cannes Lions
Photography Les Rencontres D’Arles
Animation Animal Logic internship
Craft and Object Design London Design Festival
Music CMJ
Architecture & Interior Design World Architecture Festival

Source: SOYA press release

 

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