QMS says Queensland digital expansion brought 30% jump in reach
Digital outdoor company QMS said the expansion of its large format digital assets in Queensland has resulted in a 30% increase in unique audience reach across the state compared to 2020.
Citing data from MOVE, QMS said its network now reaches 67% of Queenslanders each week, driven by investment in new locations around Brisbane and the Gold Coast, including an external full motion billboard in the Queen Street Mall.
QMS’s full motion billboard at Queen Street Mall in Brisbane
