QMS to manage Essendon Airport’s outdoor advertising portfolio

Digital billboard business QMS Media has been appointed to manage the outdoor advertising portfolio of Victoria’s Essendon Airport.

The ‘Big Tulla’ billboard

The announcement:

Australia’s leading premium digital billboard business, QMS Media Limited (ASX:QMS) has today announced that it has been appointed to manage the Sales and Marketing for the highly sort after Essendon Airport outdoor advertising portfolio – effective 1st November 2019.

Headlined by the Iconic Big Tulla landmark billboard with plans to develop four new landmark digital billboards, the portfolio will add another 12 locations in total which will further extend QMS’ market leadership in Melbourne.

QMS Australia CEO, John O’Neill said: “The Essendon Airport portfolio complements the strength and dominance of our existing Melbourne digital billboard portfolio, reinforcing our number one position in this market.

O’Neill added “The development of new quality landmark digital billboards in this high profile location will further increase the significant impact and memorability for our advertisers.”

Source: QMS media release


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.