QMS unveils live cryptocurrency feed in campaign for BTC Markets

Zanda Wilson

July 28, 2021 10:07

Out-of-home provider QMS has been tapped exclusively by Australian-owned cryptocurrency exchange platform BTC Markets for a first-in-market digital-out-of-home campaign.

The campaign sees QMS assets broadcast live crypto prices for currencies including Bitcoin and Ethereum across its digital billboard network along the Eastern Seaboard.

BTC Markets turned to QMS to launch and drive awareness of its platform. QMS worked with creative partners Handle Media and 500 to bring the BTC vision to life.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Zanda Wilson

Zanda Wilson was a reporter and podcast producer at Mumbrella, specialising in radio reporting. He left Mumbrella in September 2021.