Quickflix pivots focus to Hollywood blockbusters as it emerges from administration
Streaming service Quickflix is pivoting its offering to new Hollywood movies as it relaunches its streaming and DVD services this week.
The company – which was operating at a deficit of more than $15m when directors called in the administrators on April 30 – is now out of voluntary administration following its acquisition by US-based Karma Media Holdings.
Quickflix will now focus on bringing the newest Hollywood movies to Australian fans with Quickflix Access and Quickflix Red Carpet programs launching in sync with the release of Finding Dory which, the company claims, it will offer before any other service.
Quickflix Access is free for anyone to sign up who wishes to participate on a “pay-as-you-go” basis while Quickflix Red Carpet users get the same access along with pre-paid discount credits to watch several new releases every month as well as access to “bonus” movies and TV programs.
All members may choose between DVDs, digital streaming or a combination of both. Current customers can keep their existing plan or adopt any of the new plans at any time.
Erik Pence, managing partner at Karma Media Holdings, which is operating Quickflix under a Deed of Company, said: “We’re excited about Quickflix Red Carpet, which will be Australia’s best and most widely accessible destination to get the absolutely newest Hollywood releases every single week at incredible value.
“Quickflix members do not have to wait months and months to get access to the newest movies and can watch them any way they want: on DVD or through digital streaming.”
Quickflix will also run contests for members as a way to promote its services with exclusive chances to win trips to red carpet events in Hollywood.
Meh!
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Bit rich of Quickflix to claim they will be the first service to offer Finding Dory, considering it has been on TVOD services such as iTunes, Google Play, and Dendy Direct for weeks now.
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Oh here’s an idea, Presto fails, lets fill the gap left in the market… but we’ll do it much better by offering DVD’s as well! Serious Quickflix!!!
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