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R/GA’s Australian CEO expands remit with new APAC role

Michael Titshall, Australian CEO of R/GA, has been promoted to lead the agency’s Asia Pacific offerings as its new regional CEO.

After restructuring its APAC presence into two last year – Asia (Indonesia, China, Singapore and Tokyo), and Australia (Sydney and Melbourne) – the agency has looked to re-consolidate under Titshall’s remit.

For over four years, Titshall has led the Australian operations across Sydney, Melbourne and more recently Canberra. The new role will see him work closely with the general managers of Singapore, Japan, China and Indonesia.

“It’s an exciting time for R/GA in APAC,” said Titshall.

“Our ability to deliver creative and innovative experiences that deeply connect with people is more crucial than ever for brands in such a fast-paced region.

“I feel incredibly fortunate to embark on this new chapter at R/GA, and continue working with such a skilled and inspiring team, not just in Australia, but now also extending that collaboration into Asia. The capabilities that we have across the region are already impressive, and I’m looking forward to the impact we can achieve working even closer together.”

Under Titshall’s leadership, R/GA Australia has doubled its headcount, picked up new clients including Jimmy Brings and the Australian Professional Leagues, and has been awarded at major global and regional award shows, including Cannes Lions.

Robin Forbes, global CEO of the agency said: “Michael is an exceptional business leader. He’s become known for driving the industry forward by creating environments that enable people to do the best work of their careers, creating boundary-pushing work that combine our distinct capabilities.

“Under his leadership, R/GA Australia has been a shining example of how to produce creatively-led innovative work, and we look forward to watching him expand his expertise at R/GA by leading our new APAC region.”

Locally, Victoria Curro will continue as managing director, while the company’s creative team will remain under the leadership of chief creative officer Seamus Higgins and VP, ECD Ben Miles.

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